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© 2020, Urban Development Corporation

UDC PROMISES AN EXCITING FAMILY FRIENDLY SHOW AT FIREWORKS

The Urban Development Corporation (UDC) is announcing that plans for its premier event Fireworks on the Kingston Waterfront, are far advanced, with this year’s staging scheduled for New Year’s Eve, Monday, December 31 from 3:00pm to 2:00am the following day. The Fireworks event will for a second year be extended to St. Ann and dubbed ‘Fireworks on the Bay’ at the Ocho Rios Bay Beach, being executed by the St. Ann Development Company (SADCO), a subsidiary of the UDC and will begin at 2:00pm.

The Fireworks on the Waterfront event prides itself on being Jamaica’s largest family-oriented event and street party and will this year be hosted under the theme “Feel the Magic, Be the G.L.O.W” and is set to feature its traditional elements of: Kiddies’ Village satisfying the young and young at heart through activities which range from games and rides to storytelling and face painting; the Vending Village which houses vendors showcasing a melting pot of Jamaican culinary offerings and craft; Street Party boasting the musical stylings of guest DJ’s and a Stage Show followed by the Fireworks display.

According to Lorna Clarke, Director of Communication, UDC, “Fireworks on the Waterfront has become a staple event for many families across Jamaica and to host an event which caters to over 300,000 persons requires that the processes be continually reviewed to ensure customer satisfaction.” She further noted that arising from this comprehensive review, the Corporation has implemented a few changes to this year’s staging in an effort to enhance the Fireworks experience.

As part of the improvements, the Corporation is rolling out a Park and Ride system in Kingston which allows attendees the option to park securely at the Corporation’s satellite parking lots and be shuttled to and from the event comfortably.
The VIP experience has also been enhanced with the addition of the ‘Sky Party’ located at Ocean 7, Victoria Pier which will provide guests with an enviable view of the Fireworks. The standard VIP Front Row is also available for those who wish to be closer to the stage. Both VIP sections will serve hors d'oeuvres and complimentary drink mixes. Tickets for these areas are adults $7000, couples $12,000 and children $3000 for VIP Front Row and adults $8500, couples $15,000 children $4000 for VIP Sky which can be purchased at the UDC Head Office. Interested persons can email cr@udcja.com or call 656-8031

Fireworks on the Waterfront was first staged by the UDC in 1999; the 2018 staging is supported by main sponsors the CHASE Fund, Ministry of Culture, Gender, Entertainment and Sports, Tourism Enhancement Fund (TEF), Digicel, Jamaica Properties/Pan Jamaican Investment Trust, NMIA/Airports Authority of Jamaica, Jamaica Freight & Shipping, Grace Kennedy Limited, Main Event, Pepsi Jamaica, National Commercial Bank (NCB) and Television Jamaica and form a part of the Corporation’s 50th Anniversary Celebration.

For further information, please contact
The Corporate Relations and Marketing Department
Urban Development Corporation
12 Ocean Boulevard
Kingston, Jamaica
Tel: (876) 656-8031
Email cr@udcja.com
www.facebook.com/urbandevelopmentcorporation